Madigan Pratt to Discuss Hotel CRM at European Hotel Manager’s Association Conference

The 44th Annual General Meeting for the European Hotel Manager’s Association (EHMA) will be held in Amsterdam, Netherlands March 17 – 19, 2017. The theme for this year’s event is, “Disruptors in Luxury Hospitality” and will include a distinguished list of speakers from around the...

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469 Seconds That Will Change Your Hotel’s Marketing Strategy

Driving Profitable Direct Revenue should be the mantra for every hotelier today. This is particularly true for independent luxury properties that stand to gain the most by encouraging guests to book direct rather than through an OTA. While the internet and blogs are full of varying...

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The Linkage Between Your Hotel’s Brand Promise, Loyalty and Profitability

Delivering an exceptional guest experience is a fundamental goal of every hotel seeking profitability and a good return on investment for its owners. But a recent analysis by Deloitte shows how hotels must go far beyond the guest experience to achieve that goal. The Deloitte analysis of the J.D....

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Top Caribbean Hotel Awards Won By The Somerset, Turks & Caicos and Rosalie Bay, Dominica

The Somerset on Grace Bay in Turks and Caicos was declared the winner of the Marketing Award and Rosalie Bay in Dominica the winner of its Sustainability Award at the Caribbean Hotel and Tourism Association’s CHIEF Conference in Puerto Rico last weekend. Case studies submitted by...

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Caribbean’s No. 1 Resort Retains Luxury Customer Relationship Marketing Professionals

Intimate, eco-driven Bucuti & Tara Beach Resorts, the highly popular luxury resort on Aruba’s famous Eagle Beach, has selected MP&A Digital & Advertising as its agency of record. Bucuti, the 2015 #1 Best Hotel of the Caribbean according to TripAdvisor, retained MP&A Digital & Advertising, a...

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