Wharton B-School’s Crash Course in Recession Marketing
Posted in Direct Marketing, Internet, Loyalty, Marketing, Marketing Strategies, Uncategorized on Dec 9th, 2008
Wharton is one of the most prestigious business schools in the world. And now you have an opportunity to hear how Wharton marketing professors think you should market in these recessionary times. We are delighted to present a podcast of an article entitled, “When The Going Gets Tough, The Tough Don’t Skimp on Their Ad [...]
