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Tag Archive 'online hotel reviews'

Late last month Google introduced Place Search – a new local search service that automatically organizes information around places. It is going to have a profound effect on hotel marketing. Are hospitality marketing professionals ready?

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TripAdvisor is king of the hill, but that doesn’t stop other sites from trying to take over. Oyster.com is the most recent one to try…and fail.

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As a hospitality marketing professional you and I both know we’re not.  But even Seth Godin would be hard pressed to think otherwise after reading the press releases for the new, over-hyped online hotel review site Oyster.com. Essentially, Oyster.com is a hotel review site that sends professionals to stay at and review individual hotels.  Purported [...]

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If you are a regular reader of HospitalityMarketingBlog.com you know I’m a raving fan of TripAdvisor.  With over 20 million reviews there’s hardly any guest who enters the door of a luxury hotel who hasn’t first read about the property on TripAdvisor. The TripAdvisor Home Page proudly boasts, “more than 15,000,000 travelers from 190 countries [...]

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