Where small luxury hotels go for hospitality marketing advice on how to acquire and retain profitable customers.
Posted in hospitality marketing, hotel marketing, Marketing, Marketing Strategies, Uncategorized on Aug 24th, 2010
You’ve heard all about it – Americans are shunning conspicuous consumption in favor of what the media calls “The New Normal.” Don’t let the name fool you – people are still buying luxury items with high perceived value.
Posted in Direct Marketing, Internet, Loyalty, Marketing, Marketing Strategies, Uncategorized on Dec 9th, 2008
Wharton is one of the most prestigious business schools in the world. And now you have an opportunity to hear how Wharton marketing professors think you should market in these recessionary times. We are delighted to present a podcast of an article entitled, “When The Going Gets Tough, The Tough Don’t Skimp on Their Ad [...]
Posted in Direct Marketing, Email Marketing, Internet, Loyalty, Marketing, Marketing Strategies on Nov 24th, 2008
An article in today’s New York Times details how magazines are suffering as a result of a collapse in luxury spending. While the year started out well, the bottom fell out in October. According to MasterCard’s SpendingPulse, luxury spending dropped 20.1 percent in October alone. More than half of affluent consumers have cut their spending [...]
Posted in Direct Marketing, Email Marketing, Internet, Loyalty, Marketing, Marketing Strategies on Nov 24th, 2008
An article in today’s New York Times details how magazines are suffering as a result of a collapse in luxury spending. While the year started out well, the bottom fell out in October. According to MasterCard’s SpendingPulse, luxury spending dropped 20.1 percent in October alone. More than half of affluent consumers have cut their spending [...]
Posted in Direct Marketing, Email Marketing, Internet, Marketing, Marketing Strategies on May 12th, 2008
On a recent [very long] flight I had time for a thorough read through the HSMAI special report entitled, “The Travel Marketer’s Guide to Social Media and Social Networks: Sales and Marketing in a Web 2.0 World.” If you have ever wondered about what was happening in Social Media, what the fuss is all about or how [...]
Hospitality Marketing Blog
Where small luxury hotels go for hospitality marketing advice on how to acquire and retain profitable customers.
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