WILLIAMSBURG, Va. – MP&A Digital & Advertising, an award-winning full-service agency in Williamsburg, has promoted Harshad Methrath to Associate Creative Director.
Methrath has been a Graphic and Web Designer at the agency since June 2010. He has been responsible for the design and execution of website, print and digital media efforts for all of the agency’s clients, which include several of …

Agency hired by Williamsburg Landing and Two Rivers Country Club
WILLIAMSBURG, Va. – MP&A Digital & Advertising, an award-winning full-service agency in Williamsburg, has recently been retained by two local companies – Williamsburg Landing and Two Rivers Country Club – for its services.
Williamsburg Landing, the area’s only accredited Continuing Care Retirement Community, selected MP&A Digital & Advertising for strategic advertising counsel. …

 
WILLIAMSBURG, Va. – The Somerset on Grace Bay, a five-star luxury resort on the world-famous Turks & Caicos beach, has selected MP&A Digital & Advertising as its agency of record for North America.
After a comprehensive marketing audit, MP&A Digital & Advertising will develop an integrated marketing communications program for the 53 villa and suite property. The program will include a …

The world of search engine optimization has taken several dramatic turns in the past few years. Consequently, successful small luxury hotels have changed course to address the new reality.
This article provides an overview of changes in SEO, shows why public relations is more important than ever for web visibility and lastly, provides a unique offer to a few fast-acting general …

Recognized as Jamaica’s leading hotel, Jamaica Inn is launching its new website using a unique two-pronged social media promotion.
Themed “Wish You Were Here” the promotion asks travelers to Tweet, pin, post or share a photo from the Jamaica Inn website through their respective social media channels for a chance to win one of two stays at the hotel. Resort credits and …

A Bermudian and graduate of the highly acclaimed Cornell Hotel School, David Dodwell has more than four decades of experience in hospitality and is the owner of The Reefs in Bermuda and Nisbet Plantation on Nevis.
Both resorts have been highly acclaimed in consumer travel media over the years but nothing could have foretold what a remarkable experience Mr. Dodwell and his …

There they were, two articles one right on top of the other in the very same enewsletter, each espousing a polar opposite point-of-view on social media.
The first article, Hotels Don’t See Social Media as a Priority, cites research conducted in five countries by the prestigious Ecole hôtelière de Lausanne (Switzerland) and RateTiger. The countries included France, Germany, Spain, UK and …

WILLIAMSBURG,Va.– Intimate Jamaica Inn in Ocho Rios has retained luxury hotel specialists MP&A Digital & Advertising, formerly Madigan Pratt & Associates.
MP&A Digital & Advertising will lead the digital marketing and communications efforts in North America for Jamaica Inn. The efforts include an integrated marketing program using online and database marketing, advertising, social media consultation, reputation management and promotion to attract …

Email marketing, when executed well, is one of the most powerful sales media a small luxury hotel has in its marketing toolbox. The problem is, not that many hotels do it well and as a result fail to realize its full revenue generating potential.
We know of one small luxury hotel that generates well over $1 million a year as a …

No one can guarantee your hotel will show up on the first page of a Google search for hotels in your destination, but that’s the goal every hotel must strive for. Why? Because research shows that if your hotel doesn’t appear on page 1 or 2, it is practically invisible. Few people look beyond the first two pages when doing …